Happy Hearts had a very well designed website already, and a clear, precise and thorough design philosophy. They needed two things from us. One was to move their website from their existing hosting (shared with other businesses) to a new hosting platform where they had sole control over access to both their WordPress Dashboard and the file system underpinning their installation. Picture Engine were able to do this over a bank holiday weekend, and at no point in the transfer process was the website offline, so any visitors would not have noticed. The second requirement was to work on the “on-page SEO”, and this was difficult using the existing WordPress theme, which wrapped text in a code wrapper that made it difficult for bots to read the full text. We therefore changed their WordPress theme to a new one whilst keeping the design of the site (which had been very precisely specified in both desktop and mobile versions) exactly the same; any WordPress developer will tell you that this is quite a demanding task and needed a lot of CSS work to get it just right, but we are confident that 99% of visitors wouldn’t see the difference even if they viewed the two versions side by side!